From texture to performance: How new-generation waxes are redefining personal care formulations
Modern personal care formulations are expected to deliver far more than functionality alone. Texture, stability and sensory performance have become essential factors in creating products that stand out across skin care, lip care, colour cosmetics and deodorants. As formulation requirements continue to evolve, specialty waxes are playing an increasingly important role in balancing aesthetics, performance and formulation flexibility.